Created: 2022-11-20
IT IS IMPORTANT TO
Identify the different groups of people / organizations the business wants to
IF -> only a random people and there's no groups available
THEN -> recommended to group them into different segments by:
Important to understand your customer’s daily life,
Why?
-> In order to think about how you will communicate your business to them in the future,
-> How you can present a solution to their problem.
Think about your customer's daily life:
Who are we creating value for?
Who are our most important customers or users?
